Territory Information

Territory Profile – Germany
Overview Economic Indicators ( July 2019 )
Territory Germany flag Language German Inflation1.70%
Population 83 million GDP Growth Rate1.40%
Currency Euro Interest Rate0
Measures Metric Unemployment5.00%
Base VAT 19% Consumer Confidence101.12
Useful Information
Territory Germany map Average Age 47.4
Main Religion Christianity
Tourist Numbers 37.5 million from UK, Spain, Italy, USA
Largest Cities Berlin, Munich, Hamburg, Cologne Frankfurt
Main Airports Frankfurt, Munich, Berlin Tegel, Hamburg
Press Market Overview
Market Indicators Top 10 Selling Newspapers (copies) Top 10 selling categories Top 10 selling Magazines (copies)
Number of local Magazine titles 3800 Bild Women TV 14
Average Cover price (magazine) €5.50 Die Zeit TV listings DER SPIEGEL
Value of domestic market €1.900 million Frankfurter Allgemeine Zeitung Puzzles, Novels Bunte
VAT % on printed press 7% Frankfurter Rundschau Society Freizeit Revue
VAT % on digital press 19 Süddeutsche Zeitung Youth, Comics Neue Post
Newsstand/Subscription Split 70/30 die tageszeitung (taz) House, Gardening Auf einen Blick
Number of imported titles available 2000 Die Welt Car, Motors Bild der Frau
Politics, Economy Horzu
Sports Stern
Cooking Das neue Blatt
Retail Landscape
Retail Type By Market Share Market Share % Key Retailers Promotions
Press Retailer 11% Schmitt&Hahn Marketing promotion rate card / stations
Kiosks 7% Eckert Marketing promotion rate card / stations
Supermarkets 13% Lagardere Marketing promotion rate card / stations
Hypermarkets 2% Valora Marketing promotion rate card / stations
Discounter 12%
Petrol Stations 13%
Bakeries 25%
Special Retail Chains 4%
Fragmented Independents 13%
Retail Display Examples
The Community
Distripress Members in the territory
Link to Member database
Local Trade Bodies